Secrets to Writing Winning Press Releases

Do you want to boost your credibility by appearing in the media? Then you must master this often-overlooked skill…the ability to write an effective press release.

One of the easiest ways to uplevel your brand is by being mentioned or featured in the press. It starts with a well written press release that turns into a compelling news story.

If used strategically a press release can help position you as an expert and skyrocket your sales. Imagine the amount of new traffic to your website or inquiries about your products or services from a single press release.

In this info packed webinar Joan Burke Stanford of Jazzy Pen Communications is revealing secrets she used to get her clients nationwide exposure.

What You’ll Learn:

How to think and write like a journalist

• 3 Secrets to capturing interest

• Best practices for structuring your release

• The game changer your press release MUST have

• How to identify “Newsworthiness”

Register now before tickets sell out!

Webinar: Marketing the “Write” Way to Generate Leads

Content is currency online and it’s time for you to start cashing in. With this webinar you’ll discover strategies for creating client-attracting content on your website, in email campaigns, on social media and more. If you’re posting online and hearing crickets, it might be the words you’re using or an issue with your content. In this webinar you’re going to get proven strategies for writing copy that draws your audience in and encourages action!

Join Joan Stanford of Jazzy Pen Communications and learn to write content that gets results!

By the end of the session, you’ll know:

  • The #1 question readers are asking that you must answer
  • The 14 most persuasive words in the English language and how to use them
  • Tips and tricks for writing powerful headlines
  • How to get your emails opened and read
  • Ways to write an effective call to action
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Content Marketing: What to Say and How to Say It

A recent study found that 75% of companies are increasing their investment in content marketing. Why? In three words: Content Marketing Works!

It is a cost-effective marketing technique that requires consistency and great content. What you say and how you say it is how you will attract, engage and be seen as the expert to your audience.

In this workshop, you’ll learn easy ways to create email content. We’ll cover tidbits like how many links create the most engagement, how to come up with content ideas, and how to curate content and be effective.

Join presenter Joan Stanford of Jazzy Pen Communications and discover the ins and outs of content marketing and how to make it work for you.

Don’t wait. Register now.

Your investment is only $15 (in advance online); $25 (at the door)

Marketing the Write Way

Whether you write emails, newsletters, blogs, or social media posts, your writing will either pique the interest of your audience or turn them off. Attend this workshop and discover simple solutions to common writing challenges, and how to write persuasively with words and phrases that sell.

Content Marketing: What to Say and How to Say It

Presented by Joan Stanford of Jazzy Pen Communications, this seminar will teach you the time-saving tips, techniques, and yes, even apps that will help your content – and the way you share it – succeed! And, we’ll give you the structure and tools to make creating your content fast, easy and effective.

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