Marketing the “Write” Way in 2022

It’s a new year and you’ve got big marketing goals. In 2022, marketing is about writing to engage readers, enlightening prospects and providing valuable content. At the same time, you must stand out among the masses. Learn proven methods to keep your audience interested whether you’re writing blog posts, web copy, email newsletters, online profiles and more.

By the end of this FREE session you’ll know:

  • How to market write on your website, in email and on social media
  • Tips and tricks for writing powerful headlines
  • Several power words to trigger a response
  • The #1 question readers are asking that you MUST answer
  • Ways to write effective calls to action

Prepare to Market During a Post Pandemic Era

From quarantines and lockdowns to mandatory mask wearing and social distancing, the COVID 19 pandemic has completed transformed our day-to-day lives. The deadly virus has also shifted how we do business and how we market our businesses moving forward.
This webinar delves into the new normal and the new marketing trends to implement to be successful in a post-COVID environment. We’ll discuss the shifts you need to make with your marketing messages and how your brand comes across.
Attend and discover:
~How Marketing Is Being Redefined
~How to Use Storytelling to Attract New Customers
~How Automation Is Your Best Friend
~How Change Can be Harnessed for Growth

 

Secrets to Writing Winning Press Releases

Do you want to boost your credibility by appearing in the media? Then you must master this often-overlooked skill…the ability to write an effective press release.

One of the easiest ways to uplevel your brand is by being mentioned or featured in the press. It starts with a well written press release that turns into a compelling news story.

If used strategically a press release can help position you as an expert and skyrocket your sales. Imagine the amount of new traffic to your website or inquiries about your products or services from a single press release.

In this info packed webinar Joan Burke Stanford of Jazzy Pen Communications is revealing secrets she used to get her clients nationwide exposure.

What You’ll Learn:

How to think and write like a journalist

• 3 Secrets to capturing interest

• Best practices for structuring your release

• The game changer your press release MUST have

• How to identify “Newsworthiness”

Register now before tickets sell out!

Webinar: Marketing the “Write” Way to Generate Leads

Content is currency online and it’s time for you to start cashing in. With this webinar you’ll discover strategies for creating client-attracting content on your website, in email campaigns, on social media and more. If you’re posting online and hearing crickets, it might be the words you’re using or an issue with your content. In this webinar you’re going to get proven strategies for writing copy that draws your audience in and encourages action!

Join Joan Stanford of Jazzy Pen Communications and learn to write content that gets results!

By the end of the session, you’ll know:

  • The #1 question readers are asking that you must answer
  • The 14 most persuasive words in the English language and how to use them
  • Tips and tricks for writing powerful headlines
  • How to get your emails opened and read
  • Ways to write an effective call to action

Webinar: Create Your Website…3 Pages You Need to Publish

Publishing your website can feel like a daunting task. Even with a template that takes care of the look and feel of your website, you still need to create the content for your pages. It’s easy once you know where to focus. You can publish your website quickly with just the essential pages you need to get yourself online.

Join us for this great presentation where we’ll show you the best practices on:

  • 4 questions your homepage must answer before you hit publish
  • The real purpose of your about page and how to create one your visitors want to read
  • How to make it easy for visitors to find and contact you
  • Tips for using images on pages

Webinar: How to Grow Your Business with Google Search Ads

For many, the thought of creating Google Search ads can feel overwhelming. Maybe you’re not sure how they work and you don’t want to waste money trying to figure them out.

But what if you could ease that sense of overwhelm by knowing how to create Google Search Ads that cost-effectively drive the right traffic to your website?

That’s what we’ll show you in this engaging presentation. We’ll discuss how to create Google Search Ads designed to grow your business. You’ll learn:
– What Google Search Ads are and how they work
– How to create, maintain, and manage Google Search Ads
– Tips and strategies for getting great results

Webinar: Making Sense of Online Marketing

The idea of getting your business online can often feel scary and even confusing. With so many moving parts, figuring out what to do and how to do it presents a unique challenge for time-starved small business owners. Don’t worry, once you understand how it all works together you can stop wasting time and focus on the things that actually benefit your business.

 

If you’re just getting started with online marketing or not seeing the results you’ve hoped for…this session is for you. You’ll learn the foundational elements that will help you get the word out about your business and you won’t need a marketing degree to do it!

 

In this session you’ll learn:

 

  • How people find you online
  • How to set yourself up for success
  • How to encourage new and repeat business

Webinar: Marketing the Write Way 2.0

Content is currency online and it’s time for you to start cashing in. With this webinar you’ll discover strategies for creating client-attracting content on your website, in email campaigns, on social media and more. If you’re posting online and hearing crickets, it might be the words you’re using or an issue with your content. In this webinar you’re going to get proven strategies for writing copy that draws your audience in and encourages action!

Join Joan Stanford of Jazzy Pen Communications and learn to write content that gets results!

By the end of the session, you’ll know:

  • The #1 question readers are asking that you must answer
  • The 14 most persuasive words in the English language and how to use them
  • Tips and tricks for writing powerful headlines
  • How to get your emails opened and read
  • Ways to write an effective call to action

 

Webinar: How to Write Your Professional Bio

An impressive professional biography can lead to more clients, more inquiries and more sales! If you don’t have a bio or your current bio needs a makeover, this webinar is for you. It’s time to take your bio from blah to brilliant! Your professional bio is one of the most important summaries you will ever write. Don’t leave yours to chance.