Joan Stanford speaker – Jazzy Pen Communications

Webinar: Ways to Grow Your Moneymaker (Your Email List)

Email marketing is only as effective as your least engaged subscriber. That’s why having an interested and qualified list of contacts that you can stay top of mind with, is vital to your business. Continuing to grow that list is just as important. In this webinar presented by Joan Stanford of Jazzy Pen Communications, we will discuss various strategies to capture new contacts and to build relationships with your subscribers so you can see the real business results that you deserve. We’ll cover how to:

Use social media to grow your list
Grow your list on your website or blog
Use incentives and giveaways to grow your list
And more!

Webinar: Create Your Website…3 Pages You Need to Publish

Publishing your website can feel like a daunting task. Even with a template that takes care of the look and feel of your website, you still need to create the content for your pages. It’s easy once you know where to focus. You can publish your website quickly with just the essential pages you need to get yourself online.

Join us for this great presentation where we’ll show you the best practices on:

4 questions your homepage must answer before you hit publish
The real purpose of your about page and how to create one your visitors want to read
How to make it easy for visitors to find and contact you
Tips for using images on pages

Webinar: How to Grow Your Business with Google Search Ads

For many, the thought of creating Google Search ads can feel overwhelming. Maybe you’re not sure how they work and you don’t want to waste money trying to figure them out.

But what if you could ease that sense of overwhelm by knowing how to create Google Search Ads that cost-effectively drive the right traffic to your website?

That’s what we’ll show you in this engaging presentation. We’ll discuss how to create Google Search Ads designed to grow your business. You’ll learn:
– What Google Search Ads are and how they work
– How to create, maintain, and manage Google Search Ads
– Tips and strategies for getting great results

Webinar: Making Sense of Online Marketing

The idea of getting your business online can often feel scary and even confusing. With so many moving parts, figuring out what to do and how to do it presents a unique challenge for time-starved small business owners. Don’t worry, once you understand how it all works together you can stop wasting time and focus on the things that actually benefit your business.

If you’re just getting started with online marketing or not seeing the results you’ve hoped for…this session is for you. You’ll learn the foundational elements that will help you get the word out about your business and you won’t need a marketing degree to do it!

In this session you’ll learn:

How people find you online
How to set yourself up for success
How to encourage new and repeat business

Jazzy Jumpstart Webinar: How to Write Your Professional Bio

Do You Have an Impressive Bio That Helps You Stand Out From Competition and Attract High Caliber Clients? No? This Webinar Is For You!

You’re a highly qualified expert in your field, the best at what you do, and everyone should know it by reading your bio. An impressive professional biography can lead to more clients, more inquiries and more sales! If you don’t have a bio or your current bio is in need of a serious makeover, this presentation is for you. It’s time to take your bio from boring to brilliant!

In this info-packed webinar, you will learn powerful strategies for highlighting your expertise and achievements, sharing your story and writing to impress.

For entrepreneurs and business owners, your professional bio is one of the most important summaries you will ever write. Don’t leave yours to chance.

Join Joan Stanford of Jazzy Pen Communications and learn to write a professional bio that wows!

Attend and:

• Learn the purpose and power of a strong bio

• Analyze sample bios of business owners

• Discover strategies for writing an impressive bio

• Break free from boring, cookie cutter bios

• Consider your “story” and how it fits in a bio

Branding Your Business

“A Brand is not a product or a promise or a feeling. It’s the sum of all the experiences you have with a company.“ – Amir Kassaei

Join Joan Stanford of Jazzy Pen Communications for this info-packed seminar on Branding Your Business…

Create a “voice” for your company that reflects your brand. Develop a tagline. Design templates and create brand standards for your marketing materials.

Attend this seminar and learn:

How to create your personal brand
- What sets you apart from your competition?
- Does it represent the type of business you are?

What will be the tone of my brand?

How does my business currently compare to industry leaders?
- Don’t re-invent the wheel – Customize it and use it on your car!
- What do I like/dislike about their branding/tone messages?
- Can my brand be differentiated from the competition?

Unified Branding front and regulations for use.
- Consistency, Consistency, Consistency
- Ensuring image quality for every branding piece.
- Print vs. Digital – Are they the same? How can they differ?

Using Freelance Graphic Artists to create your brand logo?
- How to use these services.
- Pointers to get the best outcome.
- What files do I really need?