Artist BerniE Edmonds launched a powerful, artistic campaign to bring attention to Alzheimer’s awareness. He enlisted the help of Jazzy Pen Communications to produce the press release to announce the I Care collection, which included a debut song, an art collection and a music video entitled “I Care.”
The results?
The press release led to:
- 9 news articles
- 5 art shows
- 175,000+ video views
- Multiple collaborations with Alzheimer’s organizations